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Best strategies to create loyal customers for SaaS
The importance of customer loyalty can really be summed up in the cost difference between keeping and earning […]
Mariano Rodríguez
Dec 11, 2019
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15 amazing SaaS stats and trends for 2020
For every industry, there’s a supporting industry. There’s always a great business opportunity to support a business in […]
Spencer Coon
Dec 04, 2019
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How to comply with GDPR as a SaaS business
A few years ago, GDPR compliance took not only Europe but the world by storm. You couldn’t go […]
Mariano Rodríguez
Nov 27, 2019
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How SaaS companies can focus on customer retention for long-term growth
The importance of customer retention is in the definition of SaaS alone. SaaS is software licensed out to […]
Mariano Rodríguez
Nov 13, 2019
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How to differentiate your SaaS product from your competition
Every new, innovative market comes out with a bang, transforms, and then tapers off to find its stability […]
Spencer Coon
Nov 06, 2019
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Halfway there: The road to $1M ARR
Nearly 2 years ago we built a small internal app for our former startup that lately evolved into […]
Mariano Rodríguez
Oct 11, 2019
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How an affiliate program can help your SaaS
Selling tech is interesting because tech is only really really engaging for a certain group of people. People […]
Mariano Rodríguez
Aug 14, 2019
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Pros and cons of a free trial in your SaaS product
A free trial feels like a mandatory for anything sold online these days. We even expect to be […]
Spencer Coon
Aug 07, 2019
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The most effective ways to reach out to SaaS prospects
No one likes selling. Well, almost no one. There is the occasional extrovert who loves to get out […]
Spencer Coon
Jul 31, 2019
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How to identify SaaS personas and target them effectively
SaaS is both a blessing and a curse because your product can generally span across different industries. This […]
Mariano Rodríguez
Jul 24, 2019
