Product101

All you need to know about marketing and the SaaS industry

Beamer’s First Year Milestones: A Message from CEO Satya Ganni

As I mark my first anniversary as CEO of Beamer, and 6 months since our merger with Userflow, […]

Satya Ganni

Sep 26, 2024

How Fugo Boosted User Engagement and Reduced Churn with Beamer

Change is a constant in the realm of B2B software development. Products are constantly evolving to keep up […]

Jen Chin

Sep 19, 2024

Pros and Cons of a Free Trial in your SaaS Product

A free trial feels like a mandatory for anything sold online these days. We even expect to be…

Spencer Coon

Aug 07, 2019

The Most Effective Ways to Reach out to SaaS Prospects

No one likes selling. Well, almost no one. There is the occasional extrovert who loves to get out…

Spencer Coon

Jul 31, 2019

thumbnail for beamer x google tag manager

How to Install Beamer through Google Tag Manager tutorial

If you use Google Tag Manager are wondering if you can install Beamer with it. The answer is…

Mariano Xerez

Jul 25, 2019

How to Identify SaaS Personas and Target them Effectively

SaaS is both a blessing and a curse because your product can generally span across different industries. This…

Mariano Rodríguez

Jul 24, 2019

How to Use Custom CSS to Personalize Beamer’s Appearance tutorial

Beamer offers appearance customization directly from your settings page in the Starter, Pro and Scale plans. You can…

Mariano Xerez

Jul 19, 2019

6 Easy Tricks to Improve your Brand Awareness

Brand awareness is something marketers used to typically apply the most to consumer facing brands where buying is…

Mariano Rodríguez

Jul 10, 2019

Why Everyone Should Have an Investment Deck

Let’s say you and your team are already in business and have secured solid funding. You already have…

Spencer Coon

Jul 03, 2019

How to Better Understand Customer Needs

In SaaS switching cost is often low and companies need to stay on top of what their customers…

Mariano Rodríguez

Jun 26, 2019

What is Product Marketing?

Product marking is crucial for SaaS nowadays. Product marketing can be confused as just marketing but its scope…

Spencer Coon

Jun 19, 2019

What is Feature Discovery and How to Improve User Engagement

Feature discovery is vital to the long term success of your product. You have a great product, app,…

Mariano Rodríguez

Jun 12, 2019

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Product101

Beamer’s First Year Milestones: A Message from CEO Satya Ganni

How Fugo Boosted User Engagement and Reduced Churn with Beamer