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What is user segmentation?  pro plan & up

User segmentation can be used to send targeted messages to specific groups of users. For example, you can show different posts to paying users and non-paying or logged in users and logged out. You can also show different feeds to users based behaviour such as past purchases from your store or which specific page they are visiting on your domain.

To activate user segmentation you simply need to tag your users and send these tags through your Beamer script. Learn more in this guide or in our Developer Docs.

This article is part of our FAQ (Frequently Asked Questions). If you have a question that's not included in our Help Center feel free to contact our support chat by clicking the button at the bottom left corner of the screen.

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At Beamer, we care about our customers’ data and this is how we protect it.

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Your account and data belongs to you and will not be sold in any case. We can delete your account and data upon your request. Learn more chevron_right

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Beamer data is encrypted in transit (advanced TLS protocols and 2,048-bit keys or better) and at rest (using AES 256 encryption with integrity).

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Customer data is always backed up and uptime is over 99.9%.

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Beamer is GDPR Compliant and has the Data Processing Agreements in place. Learn more chevron_right

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Third party network, application and physical security tests are conducted regularly. Learn more chevron_right

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