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8 Best Practices for a Successful SaaS Changelog
From the moment it’s created, a SaaS software starts a journey of improvements. To upgrade and to inform […]
Spencer Coon
Mar 17, 2023
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How to Communicate Product Changes
No matter if you are a small startup or a huge SaaS platform with large marketing teams, launching […]
Spencer Coon
Mar 06, 2023
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What is a Good NPS Score for SaaS?
You’ve likely heard the term “NPS” or Net Promoter Score thrown around in terms of SaaS recently and […]
Mariano Rodríguez
Mar 01, 2023
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How to Write Better Release Notes for SaaS
If you think about software as a service (SaaS) release notes, the first thing that probably comes to your […]
Mariano Rodríguez
Oct 20, 2022
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The Keys to Creating a Successful Landing Page
One of the most important parts of your entire inbound and outbound digital marketing strategies for product marketing […]
Spencer Coon
Jun 10, 2022
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Best Strategies to Create Loyal Customers for SaaS
The importance of loyalty can be summed up in the cost difference between keeping and earning new customers. […]
Mariano Rodríguez
May 23, 2022
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How to Announce Product Updates Successfully
User engagement is the key to any successful product. And one of the best ways to keep users […]
Mariano Rodríguez
May 19, 2022
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Top 10 SaaS Product Marketing Trends for 2022
Product marketing has already consolidated its position among SaaS and continues gaining more and more relevance. Even startups […]
Spencer Coon
Feb 02, 2022
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Lead magnets for SaaS and E-commerce
People like free stuff. Even according to some psychological experiments, the allure of something that’s given away for […]
Spencer Coon
Dec 15, 2021
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“Aha” moment for SaaS: how to use it for long-term retention
There is an old tale about the Greek mathematician Archimedes of Syracuse discovering how to measure the volume […]
Mariano Rodríguez
Nov 17, 2021